Low Ringtone – Flo Rida ft T-Pain
Low peaked at # 1 on the US Billboard Hot 100 during the week of January 5, 2008 and has held that position for 10 weeks. The song also generated the largest digital sales in a week in the history of Billboard magazine, with 470,000 digital copies purchased in one week. As the track was climbing the music charts around the world, the low pitch was becoming almost as popular on mobile phones in North America, Europe, and Asia.
The Low ringtone has spent the last 12 weeks at the top of Billboard’s Hot RingMasters chart and was listed as the most popular ringtone by companies like FlyCell and Thumbplay during this time. Recent estimates have shown that Low is now the second most downloaded real music ringtone ever, behind only Crank Dat (Soulja Boy). If the low ringtone continues to download at its current rate, it will overtake Crank Dat in just over 2 weeks.
Flo Rida was previously unknown to the mainstream ringtone market, although T-Pain has had several very popular ringtones, including “Bartender,” “Buy UA Drank,” and “Kiss Kiss.” The second single from Flo Rida’s new album Elevator is also doing well on the music charts. Additionally, the Elevator ringtone is currently the fifth most popular cell phone ringtone in America. Flo Rida’s success on the ringtone charts should continue as more singles are released from her new album.
Real music ringtones are increasing in popularity at a rate of about 20% per year. The Low ringtone has easily been the most downloaded ringtone of 2008 to date and this incredible success should continue for weeks and months to come.
