The advantages of blogging
I have discussed this numerous times, whether it be with potential clients, clients, or other virtual assistants. There are so many advantages to changing your current website to a blog. Here are some reasons why it should be changed today.
Updates – To update a website, you need an application like Macromedia Dreamweaver. To make more advanced changes to the website, you’ll need to hire a programmer if you don’t have those skills. With a WordPress blog, it’s as easy as going to a tab called “Presentation” and updating the necessary information. When I started using WordPress, I thought design was easy and everything was there for me. It was easy to add categories, posts, and pages. It even gives you the option to write your posts using a layout view or by entering the code for each post as well as with pages.
Customization: customizing your blog is as easy as uploading a template in some cases. WordPress blog allows you to change almost the entire template with the exception of keeping the same look. If you know HTML, there are many things you can do with the customization process. You can add JavaScript to the sidebars and header, you can change the look of the sidebars, and you can change the font colors throughout the website and much more.
Traffic: When I talk to people about my WordPress blog, they sometimes ask me how the traffic statistics are. Well, for example, over 3,000 people have visited my other website, Virtual Assistant’s Assistant, since it launched on May 18, 2007. That’s two months! I could not believe it!
Ratings: Your rating on Alexa and Google also increases when transferred to a blog. I remember when I launched my business; I was on page 18 or something crazy when I typed “virtual assistant”. That has increased dramatically! Since blogging sites are easier for search engine bots to read, your website rating goes up a lot more!
Feed Reader – By having an RSS feed, many more people can access your website. They can set up their website in their FeedDemon account, whose people will receive automatic updates on their blog. They can even comment on your posts!
There are so many ways a blog website will help you increase traffic to your website and make it easier and less time to spend updating your website.
I look forward to sharing many successes with you!
trina lamarche
efficient VA
